The global automotive industry has time and again, focused on the vehicles that are sold, in terms of engine efficiency, and overall automobile performance parameters. Owing to the rising sales in the automotive industry, a number of vehicles on the roads grew sharply within a given time frame. This has contributed to the rising instances of vehicular traffic collisions prompting automotive OEMs to focus on the development of technologies which promote and protect the passengers in the automobile. However, pedestrian safety still has remained a big concern and many lives of pedestrians are still lost due to vehicular accidents. For overcoming this, the automakers have started investing in the development of pedestrian protection systems.

The automotive pedestrian protection system market is currently valued at USD 900 million and will project a CAGR of 11.80% during the forecast period. New systems are being introduced on redesigning the automotive parts such as the hood, windshield, pillar, and bumper for making them more energy absorbent without compromising the structural integrity of the car.

 Market Segmentation

The automotive pedestrian protection system market is studied for a segmentation that is based on technology, type, components, vehicle types, and region. Based on technology, the global  automotive pedestrian protection system market is segmented into active pedestrian protection system and passive pedestrian protection system. Based on type, the global automotive pedestrian protection system market is segmented into brake assist,, automatic braking and collision avoidance, external airbags, and pop-up bonnets. Based on components, the global automotive pedestrian protection system market is segmented into actuators, sensors, control units, and cameras. Based on vehicle types, the segmentation of the global automotive pedestrian protection system market is done into electric vehicles, hybrid vehicles, and ICE vehicles. The ICE vehicles segment is further sub-segmented into passenger cars and commercial vehicles.

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Detailed Regional Analysis

The automotive pedestrian protection system market is studied for a geographical segmentation that studied the regional markets of Europe, Asia Pacific, North America, and Rest of the World. North America is sub-segmented into the US and Canada. This region is estimated to dominate the global automotive pedestrian protection system market in the coming years. Further, the governments of this region, especially the US have started investing in the research and pumping capital in the automotive industry.

Apart from this, the biggest players in the automotive industry have a set base in North America for many years, which is also one of the primary reasons for this intense competition among players. Rising demand for personal vehicles is also contributing to the ascension of the automotive pedestrian protection system market in the forthcoming years. The people in this region are likely to prefer personal vehicles, as compared to public transport, owing primarily to the limitation of travelling to different countries within the region. Hence, people are known to undertake both, leisure travel and work travel in their personal cars. This has led to a rising number of consumers on the road, demanding higher urgency in the development of advanced automotive pedestrian protection systems.

Key Players

Some prominent players functioning in the global automotive pedestrian protection system market include Robert Bosch GmbH (Germany), Aptiv PLC (U.K.), Continental AG (Germany), Autoliv Inc. (Sweden), Denso Corporation (Japan), Magna International Inc. (Canada), and ZF Friedrichshafen AG (Germany). Mobileye (Israel), WABCO Holdings, Inc. (Belgium), Subaru Corporation (Japan), Valeo (France), Nissan Motor Company Ltd. (Japan), Volvo Cars (Sweden), and General Motors Company (U.S.).

Industry Update

March 2019: IIHS (Insurance Institute for Highway Safety) announced its plans of adding pedestrian autobraking to its Top Safety Pick and Top Safety Pick+ ratings next year.

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Key Questions Addressed by the Report

• What was the historic market size?
• Which segmentation (Product/ Capacity) is driving market?
• What will be the growth rate?
• How are the key players in this market?
• What are the strategies adopted by key players?

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY

2 SCOPE OF THE REPORT

2.1 MARKET DEFINITION

2.2 SCOPE OF THE STUDY

2.2.1 DEFINITION

2.2.2 RESEARCH OBJECTIVE

2.2.3 ASSUMPTIONS

2.2.4 LIMITATIONS

2.3 RESEARCH PROCESS

2.3.1 PRIMARY RESEARCH

2.3.2 SECONDARY RESEARCH

2.4 MARKET SIZE ESTIMATION

2.5 FORECAST MODEL

3 MARKET LANDSCAPE

3.1.1 THREAT OF NEW ENTRANTS

3.1.2 BARGAINING POWER OF BUYERS

3.1.3 THREAT OF SUBSTITUTES

3.1.4 SEGMENT RIVALRY

3.1.5 BARGAINING POWER OF BUYERS

3.2 VALUE CHAIN/SUPPLY CHAIN ANALYSIS

4 MARKET DYNAMICS

4.1 INTRODUCTION

4.2 MARKET DRIVERS

4.3 MARKET RESTRAINTS

4.4 MARKET OPPORTUNITIES

4.5 MARKET TRENDS

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